How Business Generates Value
With the Internet
- "Generate new revenue from online sales
- Reduce costs through online sales and customer support
- Attract new customers via web marketing and advertising and online sales
- Increase the loyalty of existing customers via improved web customer service and support
- Develop new web-based markets and distribution channels for existing products
- Develop new information-based products available on the web" (OBrien, 2001,
p. 250)
Reference: OBrien, James A. (2001). Introduction to information
systems: Essentials for the Internetworked E-business enterprise. New York:
McGraw-Hill Irwin.
© Copyright 2000 Raymond S. Kulzick. All rights reserved.
000920.
This publication provides business, financial planning,
and/or tax information to our clients. All material is for general information only and
should not be acted upon without seeking appropriate professional assistance.
Contact rkulzick@kulzick.com with questions or comments about this web
site.
Copyright © 2000 Kulzick Associates, PA - Last modified: September 13, 2008